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overview
Sellers Overview
The A to Z of Selling Your Home
Even in a great market where homes seemly sell
themselves, going it alone may not be the best course of action.
Homeowners who try to sell their homes without a real estate
agent generally do so for one and only one reason: to avoid
paying a commission fee.
True, Sellers can keep more of the money they get for the
sale of their home, but experience has shown that not working
with a REALTOR® actually costs them more money. Why? One
reason is that For Sale By Owner (FSBO) homes are often under
priced. For this reason and many others, 91% of FSBO properties
eventually end up being listed with an agent.
Before making a decision to sell on your own, and potentially
lose money on the sale, consider our “A to Z Benefits”
of working with a trained real estate professional:
Advertising—The
broker pays all the advertising costs.
Bargain—Research
shows that 77% of sellers felt their commissions were “well
spent.”
Contract Writing—The
REALTOR® can supply standard forms to speed the transaction.
Details—A REALTOR®
frees you from handling the many details of selling a home.
Experience and Expertise—In marketing, financing, negotiations,
and more.
Financial Know-How—A REALTOR® is aware of the many
options for financing the sale.
Glossary—A
real estate professional understands and can explain real
estate lingo.
Homework—A
REALTOR® will do homework on how to best market your home.
Information—If you have a real estate question, a REALTOR®
will know (or can get) the answer.
Juggle Showings—A
REALTOR® will schedule and handle all showings.
Keeps Your Best Interests
in Mind—It’s a REALTOR®’s job.
Laws—A real
estate professional will be up to date on real estate laws
that affect you.
Multiple Listing Service (MLS)—The most effective means
of bringing together buyers and sellers.
Negotiations—A
REALTOR® can handle all price and contract negotiations.
Prospects—The broker has a network of contacts who can
produce potential qualified buyers.
Qualified Buyers—Avoid
opening your home to “curiosity seekers.”
REALTOR®—A
member of the National Association of REALTORS® (NAR)
who subscribes to a strict code of ethics.
Suggested Price—The
REALTOR® will do a market analysis to establish a fair-market
price range.
Time—One of
the most valuable resources in a REALTOR®.
Unbiased Opinion—Most
owners are too emotional about their homes to be objective.
V.I.P.—That’s
how you’ll be treated by your REALTOR®.
Wisdom—A knowledgeable
REALTOR® can offer the wisdom that comes with experience.
X Marks the Spot—A
REALTOR® is always there with you – from listing
your home through the final signing of papers.
Yard Signs—A REALTOR® provides a professional
sign, encouraging serious buyers.
Zero-Hour Support—Selling
a home can be an emotional experience. A REALTOR® can
help. |
